How to Make the Test Taker Experience Exceptional


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An end-to-end roadmap for creating an exceptional test taker journey for your certification program

Today’s test takers have high expectations when it comes to online experiences and customer engagement; they expect an exceptional testing experience. This guide shares some of the commonalities across any test taker journey and explores opportunities to remove friction and enhance the end-user experience.

In this booklet, you’ll find:

  • A comprehensive dive into creating a world-class test taker experience, exploring everything from mapping out your test takers’ journey to engaging and preparing test takers for the big day.
  • Access to multiple case studies with organizations’ real experiences developing an exceptional program for their test takers.
  • A look into the ongoing responsibilities of the test taker experience at later stages of the journey such as re-certification, license renewal, continuing education, and further credentials.